The word ‘scams’ in the title might have alarmed some of you so let us start by clarifying that the overwhelming majority of carpet cleaning companies – like Brilliance Carpet Cleaning – are honest, legitimate, and will provide a service that is professional and excellent value for money. Now that we have the disclaimer out of the way let us turn now to operators for whom we use the words carpet cleaning company very loosely.
They may have carpet cleaning equipment, and to an extent, they will clean carpets for you, but it is the way that they operate and sell you their services that is the problem. One of the most common is what is known as a bait and switch scam. If you have never heard of this term before, let us explain what it means.
First, bait and switch is not unique nor specifically an issue relating to carpet cleaning, and in fact, we are sad to say that it is a tactic used in just about every business sector and industry you could imagine. The way it is used is the ‘bait’ comes in the form of an offer or a promotion that you might think seems too good to be true. The simple fact is you would be right.